What They See
By Jennifer Swanson
First impressions DO count, and so does what comes afterward! Learn how to stand out, shine and make a stellar lasting impression as you enter the workforce. We send messages constantly—through our body language, actions, what we carry with us and what we wear…and most of this has nothing to do with what we actually say. Being aware of the messages you send is the first step in learning how to build an overall (and sustainable) image of professionalism that will assure others that you are capable, competent, and right for the job. In an easy-to-read format, and with simple and actionable steps, this book will help you discover how others perceive you when you make a first impression, and will show you how to ensure that the world sees you the way you want it to. An expert in the field of communications and human relations, Jennifer Swanson has written a must-read book for students, new graduates, job seekers or anyone looking to fulfill their professional goals.
Listen to the PODCAST:
on The Successful Author Podcast
Where to buy the book:
It is my pleasure to read and review What They See by Jennifer Swanson. I received a copy of this book in exchange for an honest review.
What They See is a great resource that should be offered by, no required, by every employment agency that handles hiring for federal, state or local governments, private industry and corporate industry, and for every high school or college senior or any person looking to enter the work force or change jobs.
Even if you never read past the “Eleven Attributes of a True Professional” and took an honest look at yourself, I’m sure like most of us (myself included) you would find that most of us are lacking in more than one of these attributes!
Another favorite of mine is the chapter on work ethic. I think of work ethic as simply showing up on time and putting 100% in to work while I’m there. Ms. Swanson looks at it in terms of time management, punctuality, how to prioritize, as well as the importance of taking breaks, and avoiding gossip and cliques at work. There is so much more to work ethic than I had considered.
And the best part, the entire book is presented without being a dull, preachy style of book! I recommend this for any person looking to make a good impression whether at work or school. I give What They See four steaming hot cups of Room With Books coffee!
© June 8, 2015
It is my pleasure to welcome Jennifer Swanson, author of What They See (How to STAND OUT and shine in your new job), to Room With Books.
Thank you for having me, Patricia.
Do you have another profession besides writing, Jennifer?
I actually have two. I teach college part time, in a program that trains students to work in the medical field. And I’m a clergy person the other half of the time, serving a little congregation in a heritage church complete with bell and steeple. It’s an odd combination, but it’s all about helping people to grow, so it works.
What made you write this book about succeeding at work?
Well it’s one thing to land a job, and another to keep it. I noticed in my classrooms that students were coming to the table with fewer and fewer skills in the areas of communication and professional behaviour, and I thought, “wow…they could feel so much more confident out in the real world if they had some of these skills before they got there.” So I got busy and put all the things I wanted them to know or at least consider before joining the workforce down in one spot. It’s being received very well.
There are many books out there about professional communication…what makes yours different?
The last thing I wanted to do was to write a textbook. Ugh! I wanted something short, practical, useful and that people would actually read. It’s written in a casual, playful tone and has lots of stories and humour in it. I want people to use it, to share it, and to go back to it as a reference. I had a woman tell me she was using it as a guide to run a workshop for teens…exactly what I hoped for!
In today’s tech-savvy world, most writers use a computer or laptop. Did you write parts of your book on paper?
I’m a list-maker, so technically I guess I have. I have half a dozen to-do lists on the go at any given time, and some of them included scribbled bits and ideas for the book. Mostly, I sat in the sunny kitchen or on my couch with an iPad, a blanket, and my Labrador puppy who sat on my feet and drooled on my slippers.
Do you snack while writing?
Absolutely. Not so good for the keyboard or the waistline, but yes…there is something about creative energy (even in non-fiction writing) that makes a person hungry. For some reason though, I only craved salty, greasy things and never vegetables, which was unfortunate.
What is your favourite travel spot?
Paris. Always Paris. My dream would be to actually go there specifically to write…but then I’d have to take up another genre, because it doesn’t sound very glamorous or romantic to be sitting in a cafe with a croissant writing about being punctual at work. I’ll have to save that fantasy experience for my first novel!
Thank you, Jennifer, for taking time to answer several questions so we could get to know you a little bit better. Best of luck with What They See and your future writing ventures. You are welcome back any time!
Jennifer Swanson has been teaching Communication and Human Relation skills since 1993 to college students entering the medical field. She is also the creator/host of the Communication Diva Podcast, which has an international audience and helps people in deepening workplace and personal relationships through more effective communication. In addition to teaching young adults, Swanson is an ordained minister in the United Church of Canada, has worked in the Youth and Family Ministry for 3 years, has a Master’s Degree in Public and Pastoral Leadership, and is a certified conflict coach and Master NLP Practitioner. She is also a mother and step-mother to two young adults and two teens. Swanson draws upon years of expertise as she shares her passion for inspiring others to reach their full potential with readers and audiences worldwide.
Connect with Jennifer
Each of 5 winners will get a copy of What They See and a $10 Amazon gift card (Open to USA & Canada) Ends July 4, 2015.